Why Open Enrollment Season Is a Natural Moment to Revisit Your 401(k)

Representativeness Bias

A company might announce a string of great quarterly earnings. As a result, you assume the next earnings announcement will probably be great, too.

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“Money, it’s a gas” Pink Floyd

Money, it’s a gas. And besides driving us to build our careers, education, and countless other aspects of our lives around it, its most relevant purpose is, unquestionably,

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Confirmation Bias

According to an article in Psychology Today by Shahram Heshmat Ph.D., “Confirmation bias occurs from the direct influence of desire on beliefs.

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Conservatism Bias

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Stephanie Brockway, Executive Director, Germantown Education Foundation

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Good mission statements are extremely focused

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